FAME: Andy Warhol in AlUla
Spotlighting the continuing global relevance of one of the world’s most recognised artists, Arts AlUla brings Andy Warhol to the Arabian desert for the first time with a major new exhibition on view at Maraya.
The exhibition, titled FAME: Andy Warhol in AlUla, is part of Arts AlUla’s expanding visual arts programme. Ranging from major Land Art commissions to artist residencies, each project heralds the establishment of AlUla’s contemporary art museum, a new institution that will feature the most important international and regional artists of the 21st Century. The Museum, which is still in development, will be based in the Oasis of AlUla.
Here are some highlights:

Judy Garland, ca. 1979
The Andy Warhol Museum, Pittsburgh; Founding Collection, Contribution The Andy Warhol Foundation for the Visual Arts, Inc. 1998.1.554 © 2023 The Andy Warhol Foundation for the Visual Arts, Inc. / Licensed by DACS, London
FAME: Andy Warhol in AlUla exhibition is curated by Patrick Moore, director of The Andy Warhol Museum – the internationally renowned American institution that holds the world’s largest collection of the artist’s work.
Bringing together some of Warhol’s most iconic artworks, as well as rarely seen archival photographs and ephemera, the exhibition focuses on the concept of fame as a key component of the artist’s life and career.

Liz, 1964
The Andy Warhol Museum, Pittsburgh; Founding Collection, Contribution The Andy Warhol Foundation for the Visual Arts, Inc. 1998.1.2374 © 2023 The Andy Warhol Foundation for the Visual Arts, Inc. / Licensed by DACS, London
Andy Warhol,
Princess Caroline of Monaco, 1983
The Andy Warhol Museum, Pittsburgh; Founding Collection, Contribution The Andy Warhol Foundation for the Visual Arts, Inc. 1998.1.633 © 2023 The Andy Warhol Foundation for the Visual Arts, Inc. / Licensed by DACS, London
Captivated by Hollywood glamour, Warhol dreamed of escaping his childhood in industrial Pittsburgh and being a part of another exclusive world. A major component of his artistic career, and some of his most recognised works, are the paintings and prints he made of Hollywood stars, sporting legends and musicians – including Elizabeth Taylor, Muhammad Ali and Dolly Parton.

Dolly Parton, 1985
The Andy Warhol Museum, Pittsburgh; Founding Collection, Contribution The Andy Warhol Foundation for the Visual Arts, Inc. 1998.1.625 © 2023 The Andy Warhol Foundation for the Visual Arts, Inc. / Licensed by DACS, London
The exhibition also highlights Warhol’s ongoing relevance to current audiences, drawing parallelisms between the artist’s reflections on society then, and contemporary culture today. Considering how our individual experience of the world is being transformed through new technologies and social media, the exhibition reflects on the alluring but illusory nature of fame, and life viewed through a frame – be that artwork, film or photograph, newspaper or social media.
The exhibition also includes Warhol’s ground-breaking work Silver Clouds, as well as the artist’s “screen tests” – filmed portraits of 60s counterculture icons- and a wallpaper designed by Warhol. The artworks are accompanied by rarely seen archival photographs including Hollywood publicity photos and Polaroid portraits he made in his studio and later utilised as source material for his paintings and prints.
The exhibition is accompanied by a public programme of talks and a series of workshops, as well as masterclasses in screen printing and design offering visitors a unique opportunity to learn about the artist and his practice.
FAME: Andy Warhol in AlUla
Location: Maraya, AlUla
Duration: 17 February – 16 May 2023